A Good Reminder
We recently came across this comic.
Our industry has an annoying habit of talking in stats, charts, and acronyms to sound smart and awe clients. Our goal is not to sound impressive (though that is a welcome byproduct). Our goal is to help our clients make informed decisions. We strive to deliver our message in clear, plain language. This comic is a good reminder that head nodding shouldn't be confused for understanding.
But this is clearly not us because we don't wear ties.